MasterCard Start Path Launches in Nigeria, Globally

MASTERCard, in a measure to help startups break even and achieve global presence in today’s crowded and competitive business environment has announced the launch of Start Path Global.

Start Path Global is a unique six-month partnership programme for startups that extends Start Path’s existing footprint to a greater number of countries globally in Asia Pacific, Middle East, Africa and Latin America.

The programme builds on Start Path’s efforts over the past 18 months having provided a variety of operational support, partnership, or investment for over 40 startups developing the next generation of commerce solutions, including Nymi, ZenCard, BillHop and Gone.

Start Path Global has also been designed to put the startup first: specifically, there is no need for a startup to relocate, no equity taken, immediate access to over 60 MasterCard experts, opens the door to pilot opportunities with MasterCard or MasterCard customers, and with full ownership for any intellectual property (IP) developed.

Start Path thoughtfully connects the right partners with the right startups to build the future of commerce together,” said Stephane Wyper, Global Lead of MasterCard Start Path. “And now with our global expansion we will be able to target a broader range of startups and help them achieve success.”

As Start Path expands internationally, startups will also benefit from access to Start Path Partners, a group of more than 20 leading companies in banking, retail, and technology including Rakuten, Samsung Card, TSYS, Target, Bank of Montreal, and Santander Innoventures.

Start Path Partners was created to provide carefully selected MasterCard customers with a first look at unique technologies and to offer startups a direct line into these corporates to test their solutions. “Working with MasterCard Start Path introduces us to disruptive, early stage companies that may have the answers to overcoming the critical pain points facing global commerce,” said Mariano Belinky, managing partner at Santander InnoVentures. “Businesses graduating from the Start Path program should all be well prepared, proven, and ready to go to market.

These are just the types of ambitious startup businesses we’d like to meet.”