RB rounds up the Clean Naija Campaign, promises to do more

When the Dettol Multisurface cleaner was launched earlier this year, it did so with a national campaign, The Dettol Clean Naija Campaign aimed at initiating public awareness to the problem of germs and maintaining the best hygiene practices. During the course of the campaign, the campaign team went to different cities all over the country, cleaning key national establishments chosen via online voting by Nigerians. According to the team, over a million Nigerians responded and voted. Some of these establishments include The Braithwaite Memorial Specialist Hospital in Port Harcourt, Mapo Hall in Ibadan, The National Library in Abuja, Rumfa College in Kano and the National Stadium in Lagos.

Speaking at the final cleaning event at the National Stadium, Lagos, the general manager RB West Africa, Mr. Rahul Murgai reiterated the need for cleanliness to prevent the spread of germs and diseases in order to live healthier lives. Also speaking at the event, the Marketing Director, RB West Africa, Mr. Silivrili stated, “ According to our research, a startling revelation discovered is that 80 % of hygiene related illness are acquired at home, prompting the need for the multi surface cleaner.” He further added “The Dettol Clean Naija Campaign would not have been complete without cleaning the National Stadium- a great edifice in Nigeria’s Centre of Excellence as a demonstration of our commitment to eradicating germs and keeping Nigeria clean.” He also stated that even though the campaign had officially come to an end, they would not relent in promoting safe cleaning practices.

While commending RB, the Lagos State Commissioner for Health, Dr. Jide Idris represented by the Assistant Director for Health Education, Mrs. Olubunmi Ilawole stated that RB has over the years been known for quality homecare and hygiene products and applauded the organisation on the launch of their innovative, effective product. In his goodwill message, the Health Committee Chairman, Lagos State House of Assembly, Honourable Segun Olulade commended the entire Dettol Clean Naija team for the laudable initiative of cleaning one of Nigeria’s priceless monuments and encouraged Nigerians to take surface cleaning seriously to ensure a germ free nation.