AXA Mansard emerges club’s global insurer

AXA Mansard, a member of the AXA Group and a worldwide insurance and asset management organisation, has said the group is partnering with Liverpool FC for the 10th consecutive year.

Speaking to The Guardian at the weekend, on the partnership, the Chief Executive Officer, AXA, Thomas Burbel, said: “I am delighted to announce this long-term partnership with Liverpool FC, which comes at a particularly exciting moment for AXA as the best global brand ranking, announced by Interbrand today, recognised AXA as the number one insurance brand for the 10th year in a row.

“AXA reignites its sponsorship strategy and is proud to join forces with one of the most famous names in sports. The multi-year partnership with English Premier League legends, Liverpool Football Club, sees AXA become the club’s official global insurance partner.”

According to the company, building on shared values, they will create innovative experiences for clients, partners and fans around the world, as well as making meaningful contributions to the local communities in which they both operate, it stated.

Also commenting on the partnership, the Head, Brand and Communications at AXA Mansard Insurance Plc, Mrs. Nkiru Umeh, added: “We are excited about this partnership with Liverpool FC.  It is our way of identifying with the passion and energy of football fans both in Nigeria and all over the world, which reflects our passion to consistently provide quality products and services to our esteemed customers.”