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Bringing Back Colour To Menswear

By Edwin Okolo
28 August 2017   |   8:00 am
Athleisure became a huge trend in the late 2014's when major designers began to collaborate with sports brands to create their own collaborative interpretations of signature Nike, Adidas and Puma pieces. But Rihanna's Fenty by Puma and Kanye West's Yeezy apparel blew the market wide open. Men have fully embraced throwing in brightly coloured sweatpants,…

Athleisure became a huge trend in the late 2014’s when major designers began to collaborate with sports brands to create their own collaborative interpretations of signature Nike, Adidas and Puma pieces. But Rihanna’s Fenty by Puma and Kanye West’s Yeezy apparel blew the market wide open. Men have fully embraced throwing in brightly coloured sweatpants, hoodies, sneakers and baseball hats into their wardrobes.

Up your shoe game with some Keexs

Keexs

Nigerian footwear start-up Keexs is a socially conscious start-up, donating 10% of their earnings towards charitable efforts in Northern Nigeria. If ever there was a reason to play with colour, this would be it.

Let your nerd flag fly with Literati Clothing

“Ankara Samurai” Literati clothing

Literati Clothing kind of bridges the gap between nerd culture and Nigerian culture with its colourful legend tees. A fan favourite is their ‘Faaji trooper’ T-shirt that features a clone trooper in a bright blue agbada. It’s bound to start the right kind of conversations where ever you go.

Get ironic with Pop Caven

Pop Cavens “Suya”

Taking pop culture iconography like the ‘Fila’ logo and reworking them to fit Nigerian sensibilities, Pop Caven’s menswear pieces will appeal to the cynic while allowing him to embrace colour. Their ‘Suya’ sweat-shirt gives us all the right Vetements teas.

Take on the rugged outdoors with Sanusi Lagos

Sanusi Lagos

Sanusi Lagos’s assortment of parkas, sweat suits, hoodies and rain jackets are all done in bold bright colour blocks or broken down into in-your-face prints will make you look like you’ve been toughing it out in the few pockets of wild that remain in our urbanized mega cities.

Go for broke with Kamsi Tcharles

Kamsi TCharles

If you are really ready to take on the wild world of colour, then you have to get yourself a suit by Kamsi Tcharles. There’s more than one way to define a power suit and if we had to choose one, we’d go with Kamsi Tcharles. You should too.

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