Rihanna Goes Platinum As Creative Director For Puma
Rihanna is PUMA’s global brand ambassador for women’s training and serves as a PUMA Women’s Creative Director, bringing her styling sensibilities and innovation to PUMA’s collections.
Rihanna is fierce, bold, confident, ambitious and one of the most influential women in the world. Her debut video as Creative Director is for the company’s Platinum programme. Rihanna embodies all hat Puma wishes to portray in this ad.
The 30 second video has Rihanna speaking about the reason she trains #NOMATTERWHAT with the soundtrack being her hit song BBHM.
Everything Rihanna has every recorded or done isn’t Platinum, it is priceless. RiRi is also contributing creative director for Stance. She recently directed a campaign for her first sock collection
Watch video below.
https://youtu.be/rA5kkchLo30
In this article
Related
Guardian Life
Music
Film
Get the latest news delivered straight to your inbox every day of the week. Stay informed with the Guardian’s leading coverage of Nigerian and world news, business, technology and sports.
0 Comments
We will review and take appropriate action.