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Access Bank unveils new initiative for women

Access BankAccess Bank has unveiled a new initiative tagged: “Women! Let’s save promo”, specifically targeted at encouraging women to save, with rewards developing savings habit.

The promo, which kicked off on August 3, 2015, will last till November 30, 2015 and designed to spawn consciousness of Access Bank’s female customers and the Nigerian woman, on the importance of saving and building a savings culture.

The initiative was scripted as the lender marks the first anniversary of its women market programme also known as the ‘W’ initiative- a commitment to make the bank the choice for women in Nigeria.

The Head, Inclusive Banking, Access Bank Plc, Ope Wemi-Jones, said that the promo’s target audience consists of both existing and new savings and current account female customers, who would also be rewarded during the four-month promo.

She urged women to take advantage of the promo to embrace a savings culture, noting that it would help them in building wealth for themselves and the nation and create good base for future investments.

Also, the Head, Women Banking, Access Bank, Aina Akintonde, explained that savers who make a deposit of N50,000 (and its multiples) for the period of the campaign stand a chance of winning the grand prize of a Hyundai IX-35 and other consolation prizes like: Generator sets, Washing Machines, Television Sets, Ipads, Freezers, Microwave Ovens.



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