Access Bank raises stake in customers’ rewards
As part of efforts to promote savings culture in Nigeria, Access Bank has rewarded 120 customers of the bank in the first monthly draw of the Family Fortune Promo.
Speaking at the draw in Lagos, Group Head, Inclusive Banking of Access Bank, Ope Wemi-Jones, explained that the promo is aimed at promoting financial inclusion.
“It is deliberate for us to have children as part of the audience because that is the whole essence of the promo; to drive financial inclusion and for families and individual members of the family to imbibe savings culture.
“We are pushing savings culture among Nigerians, and most importantly, we are speaking to the family unit. Families do everything together but not savings. So we think that adding this exciting Family Fortune Promo to the family savings scheme would give people a reason to save, in addition to the fact that their monies remain save and secure with Access Bank.”
Five customers of the bank had won complete set of sofa with center table while another five won 49 inches LED televisions. Also 10 customers had received home theatre systems and 20 others had gone home with Samsung mobile phones. The bank likewise gave out DSTV decoders to 50 of its customers while 30 others won shopping vouchers of N50,000 each.
For the last weekly draw, winners emerged from 21 states. We’ve been doing the draw in other states: we’ve done in Abuja, Port Harcourt. We are doing the first monthly one in Lagos.
Wemi-Jones stating the bank’s plans to take the draws to Kaduna, Kano Onitsha and some other parts of the country before the promo ends, said customers still “have the chances to win some of the fabulous prizes like what we gave out today.”
On his part, the Head, Corporate Operations of the bank, Banjo Adegbohungbe said “We want to inculcate savings culture even among the kids while they are young to set aside some money for the raining day for the future. Savings is a culture that should be cultivated by everyone in the family unit. And when children learn something right from when they are young, they will continue with the habit when they grow holder.
“So, we want to encourage people to build a savings culture. That’s one of the things we are doing through this promo. And the second thing we are doing is to reward people who build that savings culture with Access Bank
No Comments yet